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Smartphone Apps: Smart Marketing Or Fad?

It seems that smartphone apps are making a big play. They are becoming more and more popular and present themselves as an awesome way for businesses on the go to take advantage of mobile marketing....

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Are QR Codes Disadvantaging Your Small Business?

QR (quick response) codes are everywhere now. You’ll see them on billboards, the sides of buses and trains, and even on television. They are not placed in these areas for practical purposes; they are...

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Get Creative With QR Codes

A QR code is a special scannable icon that you can put on your store window, a sign, a flyer or brochure, or a print ad. The icon is designed to allow mobile phone users to scan the graphic, which...

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Get Ready For The Mobile Marketing Explosion

Thanks to their mobile phones, people are now spending more time online than watching TV. This is no surprise to me, and it probably isn’t to you either. Television usage has remained the same since...

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6 Underused Internet Marketing Tools

Internet marketing has come a long way since the first days of the Web. More tools have been developed to help Internet marketers implement and measure successful marketing campaigns, and when we think...

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